BRIEF:

 

This project was a prestige promotions window display to encapsulate the meaning of a high-end fashion brand. I chose JIMMIE MARTIN as my project because their punk aesthetic is a trend that is out of my comfort zone and I wanted to learn adaptability within new styles. I branded their window design in a way that would be true to the brand and promote a subsection of their business to bring consumers something new.

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Deliverables:

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TRENDS ANALYSIS // CONCEPT DEVELOPMENT // MARKET RESEARCH // VISUAL MERCHANDISING // BRANDING